Customer story
Keto Cakes Utah is a rapidly growing consumer packaged goods company specializing in keto-friendly cupcakes and desserts. The company sells both locally and nationally, and their products are so popular they sell out every week.
When Keto Cakes approached Whale Farm, they wanted to grow their online sales through advertising. We partnered with them to create a content strategy and promotional strategy that helped spread their products far beyond their local home base of Kaysville, Utah.
The sales started flowing in quickly in the first month, with Whale Farm ads getting thousands of likes, comments, and shares.
Keto Cakes also was able to build their email list by over 3,700 subscribers, establishing their email channel as a new and substantial contributor to their online sales channel.
Problem
Keto Cakes Utah wanted a turnkey solution that would expand their online sales incrementally and profitably, with as little legwork required from their side as possible.
Solution
- 14 Facebook and IG Campaigns Created
- 40 Email Campaigns Created
- 50+ New Creatives Tested
- Multiple Promotional Programs Implemented
Campaign Results
- 23% Increase in Online Sales
- 13% Increase in AOV
- 3,700+ New Subscribers